White Liquor Bottle Packaging Design

White Liquor Bottle Packaging Design
by Shaofeng Pan

• Awarded April 15, 2021
• CLIENT: Xiamen Ruibo Haoyi brand consulting Co., Ltd
• 12.252

Li Bai's White Liquor is a bottle design created for a Chinese white liquor. The bottle body is made of porcelain and is shaped like an ancient Chinese painting scroll. The bottle cap is made of gold-plated metal. A picture of Li Bai, a poet of the Tang Dynasty, drinking beneath the moon is applied to the bottle by laser engraving. The design aims to reflect Chinese liquor culture, in which poetry, wine and scenery are closely joined. The unusual bottle shape gives a traditional drink a calm and elegant appearance.