Lenza Lenzy Branding Brand Design

Graphic Design Award Winner.
Awarded for Good Graphics, Illustration and Visual Communication Design.

Lenza Lenzy Branding Brand Design
by Iman Alemozaffar

Awarded April 15, 2022
CLIENT: Lenza Lenzy Clothes Clinic
14.067

Lenza Lenzy is a brand design and visual identity program created for a clothes clinic, a service dedicated to the care and repair of garments. The identity was built in layered stages, beginning with the brand name and the brand story and continuing through a brand book, a logo guideline, a visual identity book, interior decoration, motion graphics and advertising. Paper, fabric, wood, stickers, offset printing and digital printing were used. Research into the way clinics operate guided the core idea, because no comparable clothes clinic existed before.

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