Gui Ba Fang Baijiu Packaging
by Pufine Creative
- Awarded April 15, 2023
- CLIENT: Wuhan Pufine Creative Technology Co., Ltd.
- 12.463
Gui Ba Fang is a packaging design for a Chinese baijiu spirit. The design draws on the art and history of the Tang Dynasty. The theme is inspired by the account of the Tang emperor welcoming guests from many lands. Traditional calligraphy, seal cutting and Dunhuang fresco motifs are applied to the gift box and the bottle. The octagonal ceramic bottle suggests a welcome from all directions. Inside the box, an illustration shows the emperor entertaining guests. The box and the bottle can be kept and reused as decorative objects.
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