Bronze Packaging Design · 2023
Alfa Honey Packaging
- A' Design Award 2023 Bronze Winner in Packaging Design
- Awarded April 15, 2023
- CLIENT: Fragiadakis
- Estimated Number of Design Views: 15,045
- Verification code E45A8F6568 · Verify this award
About Alfa Honey Packaging
Fragiadakis family transforms knowledge and love for honey into an Alpha experience. It's what nature offers, so people can begin Anew! In the Greek alphabet, "Alpha" is the first letter and the initial imprint of communication. Obsessed with the exceptional characteristics of the product, the design is as simple as possible, letting the honey speak for itself. With a transparent glass jar and handwritten typography, it resembles dripping honey.
Press Kit
- Unique Properties
- Obsessed with the exceptional characteristics of the product, the design is as simple as possible, letting the honey speak for itself.
A transparent glass jar and a handwritten typography, resembles the dripping honey.
The honey comes out of the jar and creates the logo, indicating that there is nothing more to communicate than the purity of the product. Less is more! - Tags
- Packaging design, honey
- Design Challenge
- In the Greek alphabet, “Alpha” is the first letter and the initial imprint of communication.
It is the "Beginning" of everything. The first taste, the first smell, the first experience that is etched in our memory forever. It's the way we know the world.
Fragiadakis family transforms knowledge and love for honey into an Alpha experience.
It’s what nature offers, so we can begin Anew! - Project Duration
- The project started in July 2021 in Athens and finished in January 2022 in Athens, and was released on the market in Greece and Germany in May 2022.
- Inspiration
- Words that communicate quality, and quality can only be shown through the pure, raw and natural characteristics of one of the most important substances that nature can provide, honey.