Bronze Interior Space and Exhibition Design · 2025
Goya III Series Whole House Customization
by Yi Wen, Haojie Zhuang and Cuilan Lao
- A' Design Award 2025 Bronze Winner in Interior Space and Exhibition Design
- Awarded April 15, 2025
- CLIENT: Guangzhou Holike Creative Home Co.,Ltd
- Estimated Number of Design Views: 10,402
- Verification code 1CAC60444F · Verify this award
About Goya III Series Whole House Customization
Goya III Series is a whole house customization system for residential interiors. The series uses a caramel walnut and soft warm white palette to create a calm and nostalgic atmosphere. Curved lines link the door panels, the wainscoting and the arch shaped decorative panels, giving the rooms a unified appearance. Cabinet doors and wooden doors reach a maximum height of 2700 mm through vacuum forming. Invisible connectors and hidden hinges keep the surfaces clean. Some cabinets use aluminium framed glass doors that combine storage and display.
Within traditions of classical European residential design revived throughout the twentieth century and extending into contemporary practice, this interior demonstrates the enduring appeal of symmetrical spatial organization, quality material expression, and proportional refinement that privileges balance and architectural integrity over stylistic novelty. The environment suggests affinities with interwar neoclassical revivals that emerged as counterpoints to modernist austerity, mid-century traditional design vocabularies that maintained connection with historical precedent while accommodating modern living patterns, and the continued appreciation for formal residential architecture that honors craft traditions and material authenticity. The compositional achievement rests substantially in the disciplined bilateral symmetry anchored by the central seating arrangement and flanked by identical illuminated display cabinets, creating visual stability and formal dignity that invites measured contemplation rather than dynamic visual excitement. The chromatic sophistication emerges through subtle gradations within a restrained neutral palette, where warm beiges, taupes, and creams establish atmospheric cohesion while chocolate brown leather and ebony piano surfaces provide calculated chromatic punctuation, preventing monotony without disrupting overall tonal harmony. Technically, the integration of architectural millwork, furniture design, lighting strategy, and material selection demonstrates facility with the complex orchestration required for successful residential interior environments, where numerous functional and aesthetic requirements must be reconciled within a unified design language. The coffered ceiling represents particular compositional merit, introducing geometric complexity and verticality that elevates spatial character while maintaining human scale through appropriate proportional relationships between ceiling height, room dimensions, and furniture scale. The illuminated cabinetry flanking the central axis serves dual functions, providing practical display and storage while establishing architectural rhythm and spatial definition, their interior lighting creating focal warmth that draws attention and suggests valued possessions worthy of showcasing. The inclusion of the piano within an arched alcove enriches thematic content, suggesting not merely visual design but the integration of cultural practices, artistic engagement, and intellectual leisure within domestic space, positioning the environment as supporting active participation in musical tradition rather than passive consumption. Thematically, the space invites contemplation of enduring questions surrounding domestic architecture: how formal dignity can coexist with genuine comfort, how historical vocabulary can be employed without pastiche or superficial replication, how material quality and craft traditions can be honored within contemporary construction practices, and how residential environments can simultaneously serve representational functions and authentic daily living. The design seems to explore the proposition that classical proportion, symmetrical organization, and quality material expression possess intrinsic aesthetic value that transcends stylistic fashion, offering spatial experiences characterized by calm, order, and measured refinement. One might observe how the environment balances public and private dimensions of domestic life, creating a space that appears equally suited for intimate family gathering and more formal social hosting, a duality central to residential design across cultures and historical periods. The careful integration of diverse functional elements including seating arrangement, musical instrument accommodation, display cabinetry, circulation pathways, and suggested adjacency to service spaces demonstrates sophisticated spatial planning that supports multiple activities and social configurations within a formally unified architectural expression. The viewer might consider how such environments communicate values through design choices, what aspirations are embodied in symmetrical organization and classical detailing, and how contemporary practice continues dialogue with historical precedent while addressing present-day functional requirements and aesthetic sensibilities.
Press Kit
- Unique Properties
- This series, centered around "Relaxed State", adopts a nostalgic retro caramel walnut-soft warm white tone to create an immersive film-like atmosphere, adding an artistic touch to life scenarios. Classic elements like the curve element and the French-style curve element prevail throughout the whole space, embodying the exquisiteness and elegance of French retro style and building a relaxing, comfortable, and nostalgic living space.
- Dimensions & Packaging
- The back panel features the stone texture and woven pattern through digital printing technology, ensuring both clarity and color fastness. The cabinet doors, wainscoting, and wooden doors apply an industry-leading tall panel vacuum forming technology to achieve a 2700 mm height (max.), crafting a unified and harmonious appearance. The cabinet uses invisible connectors for shelves and center stiles and hidden door hinges, avoiding exposed mounting holes and guaranteeing a more elegant exterior.
- Tags
- French retro style home design, Relaxed State, Warm and nostalgic, French-style romantic living theater, Curve element
- Production Technology
- The design line element of the door panels is extracted to craft the wainscoting. The arch-shaped decorative panels have tri-side design lines that echo the door panels and the wainscoting of the same series, achieving door-wall-cabinet integration and showcasing French-style elegance and romance. The handles feature French-style Roman column elements, exuding charm and elegance.
- Design Challenge
- "Relaxed State" themed, this series aims to provide a French retro whole-house solution. The retro and nostalgic film-like ambiance expresses the "Relaxed State" sentiment. The restaurant-themed space, with a "Daytime Café and Nighttime Bar" concept, embodies the "Relaxed State" life attitude. For materials, this series utilizes self-developed healthy and eco-friendly formaldehyde-purifying PVC film that actively removes formaldehyde, fostering a green and eco-friendly "Relaxed State" space.
- Project Duration
- The project finished in December 2024 in Guangzhou.
- Operation Flow
- Some cabinets adopt cheese-white aluminum-framed glass doors, utilizing ultra-clear tempered white glass or fine-striped tempered glass. This design highlights the storage-display integrated feature of the cabinets, facilitating item collection and exhibition. The well-arranged internal storage planning of the cabinets interprets functional aesthetics well, enhancing users' living comfort and quality.
- Research
- This series crafts the "Relaxed State" of home from multiple dimensions, including spatial ambiance, design details, eco-friendly materials, and personalized spiritual needs. The retro and nostalgic color scheme, combined with carefully selected materials and superb craftsmanship, transforms each space into an artistic living scene. Moreover, the integrated small-R curved design runs throughout the entire space, creating a sense of curvature and French-style atmosphere.
- Inspiration
- Inspired by the "French romantic living theater", this series integrates elegant French style and retro medieval color schemes and elements to make every space full of French romance. Besides, this series maximizes space utilization, with well-arranged storage cabinets to facilitate efficient storage, injecting a sense of ceremony into users' daily lives.
- Image Credits
- Guangzhou Holike Creative Home Co.,Ltd
Colors of Goya III Series Whole House Customization
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