Sui Li Chinese Baijiu Packaging
by Chen Zhao
- Awarded April 15, 2025
- CLIENT: Anhui Golden Seed Winery Co., Ltd.
- 21.096
Sui Li is a packaging design for Chinese baijiu. The bottle is made of high borosilicate glass, chosen for clarity and corrosion resistance, so the color of the liquor remains visible. A seed shaped label in gold is produced with metallic transfer printing for a three dimensional effect. A seed vein texture on the bottle surface adds a tactile quality. The gift box uses silver cardstock with screen printed white river contours, refined with UV processing. Gold, black and white form a clear contrast. The seed imagery refers to growth and to the natural origin of the drink.
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