Huanghongying Tea Packaging Design

Huanghongying Tea Packaging Design
by Wei Dai

• Awarded April 15, 2020
• CLIENT: Shenzhen Qianhai Phecda Creative Design Co., Ltd.
• 21.179

Huanghongying is a packaging design for tea grown in the mountains of Guizhou. The outer box is made of lightweight carton, which is easy to carry, transport and recycle. The tea is divided into small separate bags, so each portion can be taken without affecting the rest. Hand-drawn illustrations cover the surface of the box and show the tea mountain climate, the local natural ecology and the growing methods used in the tea garden. Useful data is listed beside the illustrations. The design lets consumers see the origin and quality of the tea.