Silver Digital and Electronic Device Design · 2020
Konka LED A3 Series TV Smart TV
by Konka
- A' Design Award 2020 Silver Winner in Digital and Electronic Device Design
- Awarded April 15, 2020
- CLIENT: Konka
- Estimated Number of Design Views: 35,690
- Verification code A1FDA060D3 · Verify this award
About Konka LED A3 Series TV Smart TV
Konka LED A3 Series TV is a smart television designed for home viewing. The A3 series has a slim and lightweight form with a base shaped like flying wings, inspired by eagles. A glass back plate and a mid frame allow a rimless design, so the frame and the screen appear as one slice when seen from the front. Brushed metal parts and a matte finish give the side view a layered look. A red circular light button controls the main functions, and voice control and light sensing are integrated. Long wavelength blue chip LEDs are used to reduce blue light.
Press Kit
- Unique Properties
- The A3 series TV offering a lightweight and slim overall shape with a flying wing-shaped base.It was designed with the leading-edge product language to combine high-tech screen with optimum sound and high-level craftsmanship.
- Dimensions & Packaging
- 55/1229*297.8*773.3mm
65/1448.7*334*911.8mm
75/1674.5*578*1587.7mm - Tags
- Flagship,55A3,65A3,75A3,LED
- Production Technology
- More focused CMF design, Nordic matte mesh, marbled natural texture and metal texture of industrial products. The perfect combination of natural life and design aesthetics makes A3 more than just a TV.
- Design Challenge
- The A3 series is not only thin and light, but also has a glass back plate and a mid-frame to achieve a rimless design.The newly upgraded large-size speaker and the metal side of the ground add a metal speaker net blessing, each note is fully expressed.More focused CMF design,Nordic matte mesh, marbled natural texture and metal texture of industrial products,The perfect combination of natural life and design aesthetics makes A3 more than just a TV.
- Project Duration
- The project started in April 2018 in Shenzhen and finished in April 2019 in Shenzhen, and was exhibited in Beijing in April 2019.
- Operation Flow
- The thickness is also made thinner, the back plate pattern is more beautiful, and the cost is also greatly reduced;The hardware circuit platform also has the requirements of faster, more stable, better picture quality and better sound performance;Meanwhile, by selecting the LED of the long-wavelength blue chip to achieve the purpose of preventing blue light.
- Research
- With the development of the color TV industry and the changes in market demand, people are pursuing new requirements for the performance of smart TVs while pursuing TV appearance, content richness and application experience.Ultra-thin rimless TV/Blu-ray health TV also ushered in new market opportunities.With the maturity of manufacturing technologies such as LEDs and metal structural parts,Adjust the traditional production assembly method by integrating structural components.Our TV can achieve a true rimless design.The thickness is also made thinner, the back plate pattern is more beautiful, and the cost is also greatly reduced.
- Inspiration
- Convincing with it’s minimalist design , frame and screen seem to blend into one another which is visible from the front as a slice.The layering design underscoring the thinness of the side face.The operating concept is user-friendly so that The red circular light button can easily control all functions.In the narrow network, new technologies and functions such as voice control and light sensing are integrated.The design of the flying wing-shaped base was inspired by eagles.
- Patents
- Patents：201930141777.3