OPPO Industrial Design Team

Professional in Consumer Electronics Design.

About OPPO Industrial Design Team

The OPPO Industrial Design Team are focused on designing desirable and engaging products, bringing meaningful human-centred innovations that enrich and improve our user's lives. OPPO is a global pioneer in innovative technology: guided by aesthetics, driven by technology, and committed to creating cutting-edge devices and services that empower and inspire people in an intelligently connected future. At OPPO, technology is an art form. Formed in 2004, we began not with a product but with a philosophy to create exquisite products that enrich lives and spread happiness. From the very beginning our founder made it OPPO’s goal to pursue the ultimate product through a combination of advanced technology and elevated aesthetics. Following our beginnings in China and steady growth in Asia, we have become a global leading brand. Today we have brand presence in over 40 countries: we have set up 6 research divisions and 4 R&D centres. OPPO has also established a global design center in London. Together, over 40,000 OPPO employees join their efforts to create better future for users everywhere.

  • 3-Time Winner of Consumer Electronics Design Award.
  • Specialized in Consumer Electronics Design.
  • 3 Featured Original Designs.
  • Highly Creative, Diligent and Innovative.
  • All Designs
  • Consumer Electronics
Oppo Enco W31 True Wireless Headphones

Oppo Enco W31 True Wireless Headphones

Consumer Electronics Design

Oppo Enco M31 Wireless Headphones

Oppo Enco M31 Wireless Headphones

Consumer Electronics Design

Oppo Enco Q1 Wireless Headphones

Oppo Enco Q1 Wireless Headphones

Consumer Electronics Design


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Interview with OPPO Industrial Design Team

Can you tell us more about your company / design studio?
Designers at Oppo are focused on designing desirable and engaging products and user experiences that are meaningful to people. Through our Empathic Design Process, we are always keeping our users in mind in every single design decision we make in the design process, creating value for our users through harmonious integration of functionality and aesthetics, as well as meaningful experiences that enrich people's lives.
What is "design" for you?
By understanding people’s underlying needs and desires, we strive to deliver compelling innovations that create value for people through our constant pursue of perfection in our design, care for quality, craftsmanship and uniqueness in every single detail.
What makes a design successful?
The design is driven by the needs of the user and changes the way people interact with the design in the way it improve people’s lives. Clear insights into unmet user needs including emotional needs and interpret those insights into a brilliant solution that fulfills all those needs.
How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?
Just as the natural world has an order, a rhythm, and a symmetry that creates balance and beauty, harmony is at the heart of our aesthetic philosophy.
What skills are most important for a designer?
Empathy and Execution. For empathy, the ability to identify and understand other people's emotions, caring about other people’s life, uncover insights and translate them into relevant solutions and experiences for people. Without execution, great and powerful ideas are mere imagination unless realized. By taking more of a hands on approach, putting what we see, hear and learn to problem solving, putting in a tremendous amount of craftsmanship to realize a great idea into a great product.
Do you work as a team, or do you develop your designs yourself?
In Oppo, we believe in teamwork and co-creation. Designers are an important and vital part of creating well-crafted products and solutions together with product managers and research and technology teams.

Extended Interview with OPPO Industrial Design Team

How do you define design, what is design for you?
By understanding people’s underlying needs and desires, striving to create compelling innovations that create value for people through our constant pursue of perfection in our design, care for quality, craftsmanship and uniqueness in every single detail.
How does design help create a better society?
In life, we are met with all sorts of problems and personal needs. Design is about making life better by providing relevant and meaningful solutions. By rethinking of how we could live better, collectively and creatively, we can perhaps make a positive impact on peoples’ life.
What is the role of the color, materials and ambient in design?
Color, materials and finishing are a crucial area in the design, and ensuring that we consider all aspects in lifestyle changes and people needs, through trend analysis, we can deliver and maintain a color palette specific catered to each of our target consumer groups with authenticity, uniqueness and relevance.
When you see a new great design or product what comes into your mind?
We believe a great design or product can always be better, so the first thing we always ask ourselves is how can we make this even better and what are the unmet needs that this great product has probably missed out?
Who is your ideal design partner? Do you believe in co-design?
In Oppo, we believe in teamwork and co-creation. Designers are an important and vital part of creating well-crafted products and solutions together with product managers and research and technology teams. We believe that collaborative innovation works best when all of the stakeholders not just only our internal team members but also our customers and suppliers can bring in insightful ideas and improve together.

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