Iron Graphics, Illustration and Visual Communication Design · 2023

Blanc Water Branding

by Harel Koka

A' Design Award 2023 Iron Winner in Graphics, Illustration and Visual Communication Design
Awarded April 15, 2023
CLIENT: Blanc
Estimated Number of Design Views: 10,341
Verification code 4265A96DA6 · Verify this award

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About Blanc Water Branding

Blanc Water is a brand identity created for a company that imports water from the Alps. The logo combines a graphic sign of the Alpine mountains with typography and colors drawn from the alpine landscape. The design language is clean and consistent, and it is applied to the objects of the company and to its social media channels. The intent was to express strength and clarity through simple forms. The identity gives the brand a distinct presence in the market and makes the company easy to recognize.

Press Kit

Unique Properties: in order to convey the idea of a brand that imports water from the alps, it was necessary to reflect its essence very strongly with the help of creating a new identity to express superiority and strength. the identity of blanc, in all its details, is related to the presence of the alpine landscape and the colors that arise from it, and therefore a consistent design language was created
Dimensions & Packaging: The logo and the coordinated design will be applied to all the company's objects and on social networks to create a design identity
Tags: campaign, concept, Branding, creative, Luxury, brand identity, Identity, graphic design
Production Technology: The idea was to create the symbol and colors of the Alps to illustrate the brand. A clean and vital graphic sign, perfect for an independent identity
Design Challenge: The need was to create a design language and branding for a company with a vision and high ambitions and to reflect the essence of a global and accessible company with health value, a challenge of identity and simplicity.
Project Duration: The project was designed in December 2022 and submitted in February 2023 in Florence, Italy
Operation Flow: With the creation of a new identity that has a clear, precise, modern and well-characterized design, the brand has a much stronger impact on the consumer and the market, thereby distinguishing itself from its competitors and standing out as a brand with a clear vision that is available all over the world, and as a result, it can be easily recognized and used
Research: The research work was done when all the details about the label were brought into consideration in order to assemble them all back into a creative concept
Inspiration: In this branding you can find the familiar Alps within the logo which combine with the typography and colors in a harmonious way that describe a sublime feeling of superiority as a prominent characteristic of a strong company with high vision and ambitions
Image Credits: Freepik source
Patents: Copyrights belong to Harel Koka, 2023