X alarm cigarette filter

X alarm cigarette filter
by Ladan Zadfar

• Awarded April 15, 2017
• CLIENT: Creator studio
• 20.468

X alarm, is an alarm for smokers to make them realize what they are doing to themselves while they are doing it.This design is a new generation of cigarette filters .This design can be a good replacement for expensive advertisements against smoking and it has more influence on smokers minds than any other negative advertising.It has a very simple structure, the filters are stamped with an invisible ink that covers the negative area of the sketch and with each puff the sketch will appear clearer so with each puff you will see your heart is getting darker and you know what is happening to you.