Arôme is a communication and advertising agency created in Avignon, in France. For more than 15 years, we have been supporting our clients and partners by deploying our expertise and creativity on several levels to offer effective global support and implement meaningful communication devices.
Even if the word design is nowadays popularized and often used, design means putting beauty, aesthetics in an element that is not necessarily its primary function. Our company today is much more trendy and design than it was 20 years ago.
The packaging!Arôme offers businesses and brands the opportunity to design or update their line of food packaging and all types of packaging.Impact of in-store packaging, in line, consistency with products, consistency with product segmentation ... as many challenges to achieve through a collaboration with our designers, which will find relevant solutions. Our team of creative designers will accompany companies in the creation and design on all media (cardboard, plastics ...). Aroma will be force of proposal and will help companies in selecting the right choices according to your needs and constraints.
Many reasons make the success of a design. There is already a chronological aspect to be the first to have imagined this or that concept. There is also the sector in which the design is found that may or may not have the craze and finally the diffusion of design on social networks for example can suddenly surpendre us by his success.
The first aspect of a good design is to respond to its function. A good website interface for example will allow the user to navigate smoothly on a website.The second aspect is to master the signifiers, the codes that the target knows.And finally the aesthetic aspect.
The designer is today responsible for the future, for the future of the products he designs. For example, through the choice of materials, an ecological dimension must be addressed and must be an integral part of the product's thinking at the time of its creation.
I feel that today our society is aware of overconsumption, global warming without changing its habits. Design can help society become more responsible, by consuming better, using cleaner, more resistant products made from recycled elements ...
We find our inspirations in the book A Design Award, but also on the Internet with websites like Packaging of the world for example? And finally, on social networks like Pinterest or Intstagram, many resources inspire us daily.
Our agency of communication and design realizes visual identities allowing to translate the projects, values, and the history of our customers by conveying a seductive and attractive image. We support many brands and companies in the creation of logos and graphic design by offering them a proven methodology and creative know-how constantly updated with the latest trends while relying on the fundamentals of graphic and commercial creation.