BFC Super Experience Center Show Room
by Gustaf Kan
- Awarded April 15, 2021
- CLIENT: Forte Group Wuhan Company
- 21.127
BFC Super Experience Center is a sales showroom and retail interior in Wuhan, China. The space covers 4,380 square meters across three floors. An atrium theater with open volumes and connecting galleries forms the core of the layout. Surfaces are built through folding and fragmentation, using glass, mirrors, mirror finish metal plates, metal mesh and LED screens. Digital media, interactive installations and lighting guide visitors along the circulation route. The interior presents lifestyle content first and real estate sales second.
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