Floating Minimalist Poetic Marketing Center

Floating Minimalist Poetic Marketing Center
by Xingbin Yang

• Awarded April 15, 2022
• CLIENT: Ease design
• 19.953

Floating Minimalist Poetic is a sales and marketing center located in Nanchang, China. The design takes its cue from the natural lake on the site. Minimalist deconstruction is used to create a quiet, natural and technological atmosphere that softens the usual commercial character of a sales space. The building rises freely on the lakeshore like a sail, forming a lake art museum that is contemporary and poetic. The space is planned to serve later as a club for residents, offering a sustainable place for communication between neighbouring communities.