Yanzhou IP Design Illustration

Graphic Design Award Winner.
Awarded for Good Graphics, Illustration and Visual Communication Design.

Yanzhou IP Design Illustration
by Pan Shurui

Awarded April 15, 2024
CLIENT: Northeastern University of China
15.691

Yanzhou IP Design is a series of illustrations created for Yanzhou Ancient City, a historic place in Zhejiang Province, China. The illustrations turn regional cultural elements into a character based visual identity. The scenes show local architecture and folk customs through layered colors and a calm atmosphere. All artwork was drawn with graphic design software at 3600 by 3600 pixels and 300 dpi. The aim is to present the culture of the ancient city in a form that suits modern taste and to support its protection.

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