Lu Zu 30 Chinese Baijiu Packaing

Lu Zu 30 Chinese Baijiu Packaing
by Sinong Wu

• Awarded April 15, 2026
• CLIENT: Sinong Creative
• 20.386

Lu Zu 30 is a packaging design for a Chinese Baijiu aged for thirty years, created for the fiftieth anniversary of a distillery in Luzhou. The bottle has a circular form with nine steps at the top and a dragon motif, and the lower part is electroplated for a mirror like metal effect. The outer box resembles a classical Chinese building and holds a commemorative manual and wine glasses. The front emblem joins an hourglass with a red ribbon, where the hourglass stands for time and the ribbon stands for celebration.