Year of The Snake Red Packets

Giftware Design Award Winner.
Awarded for Good Giftware Design.

Year of The Snake Red Packets
by Frankie Leung

Awarded April 15, 2026
CLIENT: House of Forme
39.743

Shedding the literal skin of zodiac iconography, this red packet series for the Year of the Snake is a reinterpretation. Across 16 packets and 4 visual themes, the serpent's essence is conveyed: fluid grace intertwined with enduring floral motifs. Drawing inspiration from the ouroboros symbol, the designs subtly reference cycles of repetition and renewal. The subtle acknowledgement of the Year of the Snake allows for the packets' use beyond the new year. The narratives embedded within each design add a layer of depth and intrigue to the collection.

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