Kjaer Weis Make-up collection

Packaging Design Award Winner.
Awarded for Good Packaging Design.

Kjaer Weis Make-up collection
by Marc Atlan

  • Awarded April 15, 2011
  • CLIENT: Marc Atlan
  • 15.323
The design of the Kjaer Weis cosmetics line distills the fundamentals of women’s makeup to its three essential areas of application: lips, cheeks and eyes. We designed compacts shaped to mirror the features they will be used to enhance: slim and long for the lips, large and square for the cheeks, small and round for the eyes. Tangibly, the compacts swivel open with an innovative lateral movement, fanning out like the wings of a butterfly. Entirely refillable, these compacts are purposely conserved rather than recycled.

The design of the Kjaer Weis cosmetics line distills the fundamentals of women’s makeup to its three essential areas of application: lips, cheeks and eyes. We designed compacts shaped to mirror the features they will be used to enhance: slim and long for the lips, large and square for the cheeks, small and round for the eyes. Tangibly, the compacts swivel open with an innovative lateral movement, fanning out like the wings of a butterfly. Entirely refillable, these compacts are purposely conserved rather than recycled.

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Good  Design

Kjaer Weis Make-up collection

Good Design

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Kjaer Weis Make-up collection

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Kjaer Weis Make-up collection

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Kjaer Weis Make-up collection

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Kjaer Weis Make-up collection

Kjaer Weis Make-up collection

Marc Atlan

Designer of Kjaer Weis Make-up collection


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