Safe - Urban Beachwear Rebranding

Graphic Design Award Winner.
Awarded for Good Graphics, Illustration and Visual Communication Design.

Safe - Urban Beachwear Rebranding
by Max Bosio

  • Awarded April 15, 2017
  • CLIENT: Safe Milano
  • 14.963
The graphic design reflects everywhere a clean, elegant and minimal style. The project has been developed via multidisciplinary approach. All the communication materials have been ideated with the new visual identity: more effective, more distinctive and recognazible. So the lookbook and the product catalogue have a new identity that reflect the new nature of Safe: a brand storyteller, emotional and expressive. 
The airplane ideogram even when used individually, becomes the unmistakable icon of the company.

The graphic design reflects everywhere a clean, elegant and minimal style. The project has been developed via multidisciplinary approach. All the communication materials have been ideated with the new visual identity: more effective, more distinctive and recognazible. So the lookbook and the product catalogue have a new identity that reflect the new nature of Safe: a brand storyteller, emotional and expressive. The airplane ideogram even when used individually, becomes the unmistakable icon of the company.

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Good  Design

Safe - Urban Beachwear Rebranding

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Safe - Urban Beachwear Rebranding

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Safe - Urban Beachwear Rebranding

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Safe - Urban Beachwear Rebranding

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Safe - Urban Beachwear Rebranding

Safe - Urban Beachwear Rebranding

Max Bosio

Designer of Safe - Urban Beachwear Rebranding


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