Packaging Design Award Winner.
Awarded for Good Packaging Design.
After an intense period of research, we produced a wine-bottle label printed with an extract of volcanic dust from Mount Etna.The result is extraordinary; a tactile, luminescent and visually stimulating label that connects the consumer with the very essence of the wine.By running your fingers across the elevated label, you release volcanic dust, the very smell of Etna. We have used the natural colours of the magma to evoke a sense of place in one label capturing the fine organic wines.
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