Excalibur Limited Edition Packaging Special limited edition
by Fengsheng Cai
- Awarded April 15, 2018
- CLIENT: Shanghai Institute of Visual Arts
- 226.305
The project is to design a whisky packaging targeted at people with special obsession with chivalry culture. Every man had dreamed to become a chevalier while whisky has a close connection with which. This design is made to create a unique experience of opening the outer packing. It is the opening method and the special appearance that makes the packaging unique. The container will rise up with the opening of the outer packaging, feeling like a water drop drops in the water and spread out like a flower.
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