Boom fashion brand roadshow in China

Interior Design Award Winner.
Awarded for Good Interior Space and Exhibition Design.

Boom fashion brand roadshow in China
by Lam Wai Ming

  • Awarded April 15, 2011
  • CLIENT: PMTD Ltd.
  • 16.860
This is an exhibition design project for a trendy fashion brand’s roadshow in China. The theme of this roadshow highlights the youth’s potential to stylize their own image, and symbolizes the explosive noise this roadshow made in the public. Zigzag form was used as the major visual element, but with different configurations when applied in the booths in different cities. The structure of the exhibition booths were all “kit-of-parts” prefabricated in factory and installed on site. Some parts can be reused or reconfigured to form a new booth design for the next stop of the roadshow.

This is an exhibition design project for a trendy fashion brand’s roadshow in China. The theme of this roadshow highlights the youth’s potential to stylize their own image, and symbolizes the explosive noise this roadshow made in the public. Zigzag form was used as the major visual element, but with different configurations when applied in the booths in different cities. The structure of the exhibition booths were all “kit-of-parts” prefabricated in factory and installed on site. Some parts can be reused or reconfigured to form a new booth design for the next stop of the roadshow.

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Boom fashion brand roadshow in China

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Boom fashion brand roadshow in China

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Boom fashion brand roadshow in China

Inspirational Mobility Robot Design

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Boom fashion brand roadshow in China

CanguRo Mobility Robot Image

Boom fashion brand roadshow in China

Boom fashion brand roadshow in China

Lam Wai Ming

Designer of Boom fashion brand roadshow in China


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