The Mood Coffee Packaging
by Salvita Bingelyte
- Awarded April 15, 2018
- CLIENT: Coffee24
- 26.406
The design showcases five different hand drawn, vintage inspired and slightly realistic monkey faces, each one representing a different coffee from a different region. On their head, a stylish, classic hat. Their mild expression evokes curiosity. These dapper monkeys imply quality, their ironic sophistication appealing to coffee drinkers interested in complex flavor characteristics. Their expressions playfully represent a mood, but also allude to the coffee's flavor profile, mild, strong, sour or smooth. The design is simple, yet subtly clever, a coffee for every mood.
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