The Mood Coffee Packaging

Packaging Design Award Winner.
Awarded for Good Packaging Design.

The Mood Coffee Packaging
by Salvita Bingelyte

  • Awarded April 15, 2018
  • CLIENT: Coffee24
  • 15.779
The design showcases five different hand drawn, vintage inspired and slightly realistic monkey faces, each one representing a different coffee from a different region. On their head, a stylish, classic hat. Their mild expression evokes curiosity. These dapper monkeys imply quality, their ironic sophistication appealing to coffee drinkers interested in complex flavor characteristics. Their expressions playfully represent a mood, but also allude to the coffee's flavor profile, mild, strong, sour or smooth. The design is simple, yet subtly clever, a coffee for every mood.

The design showcases five different hand drawn, vintage inspired and slightly realistic monkey faces, each one representing a different coffee from a different region. On their head, a stylish, classic hat. Their mild expression evokes curiosity. These dapper monkeys imply quality, their ironic sophistication appealing to coffee drinkers interested in complex flavor characteristics. Their expressions playfully represent a mood, but also allude to the coffee's flavor profile, mild, strong, sour or smooth. The design is simple, yet subtly clever, a coffee for every mood.

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The Mood Coffee Packaging

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The Mood Coffee Packaging

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The Mood Coffee Packaging

The Mood Coffee Packaging

Salvita Bingelyte

Designer of The Mood Coffee Packaging


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