East Side Italian Craft Beer

Packaging Design Award Winner.
Awarded for Good Packaging Design.

East Side Italian Craft Beer
by Roberto Terrinoni

  • Awarded April 15, 2020
  • CLIENT: Roberto Terrinoni
  • 5.055
 A craft beer in a small town in central Italy, every beer has a story, every story is told on its label. As well as being elegant and versatile, the collage technique allows to insert some visual elements that highlight the identity of the product, such as references to the meaning of the name, to the beer typology and to its ingredients. The logo design, which represents the corporate identity, is based on a simple shape. This shape was reproduced on the die-cut of the labels and on the symbol system of every single beer using a customization which is both colourful and heraldic.

A craft beer in a small town in central Italy, every beer has a story, every story is told on its label. As well as being elegant and versatile, the collage technique allows to insert some visual elements that highlight the identity of the product, such as references to the meaning of the name, to the beer typology and to its ingredients. The logo design, which represents the corporate identity, is based on a simple shape. This shape was reproduced on the die-cut of the labels and on the symbol system of every single beer using a customization which is both colourful and heraldic.

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Good  Design

East Side Italian Craft Beer

Good Design

Great Design by Shunji Yamanaka & fuRo

East Side Italian Craft Beer

Great Design by Shunji Yamanaka & fuRo

Inspirational Mobility Robot Design

East Side Italian Craft Beer

Inspirational Mobility Robot Design

CanguRo Mobility Robot Image

East Side Italian Craft Beer

CanguRo Mobility Robot Image

East Side Italian Craft Beer

East Side Italian Craft Beer

Roberto Terrinoni

Designer of East Side Italian Craft Beer


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