DIY Spice Blends by Chef Heidi Social Media Digital Recipes

Advertising Design Award Winner.
Awarded for Good Advertising, Marketing and Communication Design.

DIY Spice Blends by Chef Heidi Social Media Digital Recipes
by Lize-Marie Swan

  • Awarded April 15, 2020
  • CLIENT: Unilever Food Solutions
  • 22.930
Unilever Food Solutions tasked resident Chef Heidi Heckmann (Regional Customer Chef, Cape Town) to create 11 unique Spice Blends recipes using the Robertsons Spice Range. As part of “Our Journey, Your Discovery” campaign the idea was to create unique images and designs using these ingredients for a fun Facebook campaign. Each week Chef Heidi’s unique Spice Blends was posted as media-rich Facebook Canvas Posts. Each of these recipes is also available for iPad download at the UFS.com website.

Unilever Food Solutions tasked resident Chef Heidi Heckmann (Regional Customer Chef, Cape Town) to create 11 unique Spice Blends recipes using the Robertsons Spice Range. As part of “Our Journey, Your Discovery” campaign the idea was to create unique images and designs using these ingredients for a fun Facebook campaign. Each week Chef Heidi’s unique Spice Blends was posted as media-rich Facebook Canvas Posts. Each of these recipes is also available for iPad download at the UFS.com website.

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Lize-Marie Swan

Designer of DIY Spice Blends by Chef Heidi Social Media Digital Recipes


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