Matthias Scherzinger

Professional in Furniture Design.

About Matthias Scherzinger

FREUDWERK combines modern aesthetics with established traditions and stands for the highest demands in design and manufacture. FREUDWERK develops objects blending into and enrich the living environment. The exclusive selection of materials and products demonstrate quality and functional values linked with a pureness and clarity of form. The interplay between design and handwork is the major focus. Its intensive development process combined with an in depth know-how and a passion for details enhances forms, materials, modern techniques and traditional handcraft. All products are crafted in small quantities. FREUDWERK articles have an individual timeless elegance combined with a long life durability.

  • Winner of Furniture Design Award.
  • Specialized in Furniture Design.
  • Original Design.
  • Highly Creative, Diligent and Innovative.
  • All Designs
  • Furniture
Stocker Chair, Stool

Stocker Chair, Stool

Furniture Design


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Interview with Matthias Scherzinger

Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?
After my school leaving examination I decided to train as a furniture maker. I completed my apprenticeship as best of my course. Beside of my daily working life I went for few years every week to a painting school to improve my painting skills. After some time of practice in my apprenticing company I received an scholarship for further and advanced training. This allowed me to go on travels, e.g. NZ, UK and Switzerland with the objective of getting new techniques, how other businesses are working and learning about the culture. After my return I wanted to advance in a creative way in my job without backing out of the job. So I decided to go to university. I started my studies for few years in Interior Architecture in Bavaria, followed by a semester abroad in Furniture Design in Finland followed by an internship in a Design Studio and finally I switched the subject and went for Industrial Design to Switzerland. In 2011, I graduated from university as BA Industrial Design. Afterwards I worked two years as a designer and maker for Joseph Walsh Studio in Ireland in the position Research and Development before I returned to my home in the Black Forest/Germany and established my own label Freudwerk.
Can you tell us more about your company / design studio?
My company/design studio called Freudwerk is a one-man business. It consists of both professions I have learnd, design and manufacture. I try to bring both fields together, combining modern aesthetics with established traditions. My products are standing for the highest demands in design and manufacture. Freudwerk develops objects blending into and enrich the living environment. The exclusive selection of materials and products demonstrate quality and functional values linked with a pureness and clarity of form. The interplay between design and handwork is the major focus. Its intensive development process combined with an in depth know-how and a passion for details enhances forms, materials, modern techniques and traditional handcraft. All products are crafted in small quantities. Freudwerk articles have an individual timeless elegance combined with a long life durability.
What is "design" for you?
I think design is a very high and masterful understanding of form, function and evolution. Design is knowing the effects of the product before you have even started with it.
What kinds of works do you like designing most?
There is no restriction on works I like to design. At the end the products should demonstrate quality and functional values linked with a pureness and clarity of form.
What is your most favorite design, could you please tell more about it?
It is impossible for me to answer this question because there are so many things I like.
What is your favorite material / platform / technology?
My favorite material is solid wood. It is a fantastic material because it is still alive and it is all the time a challenge.
Which aspects of a design do you focus more during designing?
All aspects are in the same way important for a design. Every aspect has its eligibility. It is like a puzzle.
What kind of emotions do you feel when you design?
Back in the childhood. A feeling of freedom and a huge playground.
What kind of emotions do you feel when your designs are realized?
I am very proud to see what I have done recently. And that it was worth investing the time.
When judging a design as good or bad, which aspects do you consider first?
I think I am not in the position to judge about a design if it is good or bad.
When was your last exhibition and where was it? And when do you want to hold your next exhibition?
Currently there is an exhibition in a shop in Berlin/Germany. The next will be hold at the Tianjin International Design Week in May 2017 in Tianjin/China. My products are a part of the touring exhibition Handmade in Germany.
How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?
If you have a look to my designs the first thing you will recognize that every product is straight-lined whereby you get it. Pureness and clarity.
Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?
I live in a small village in the country in the South of the black forest near Freiburg in Germany. It is a good location because it is located in the triangle Germany, Switzerland and France. Thereby I have influences of three countries.
What are your suggestions to companies for working with a designer? How can companies select a good designer?
The companies should feel concerned of the design language of a designer. The rest will work out by itself.
Can you talk a little about your design process?
I am starting with the idea in my brain, … , and at the end you have the real product in front of you!
What are 5 of your favorite design items at home?
I am very frugal, the only real design item at home is an Eames chair but I have a lot of mine.
Could you please share some pearls of wisdom for young designers? What are your suggestions to young, up and coming designers?
I am a young, up and coming designer. I am still searching for the pearls of wisdom for myself.
From your perspective, what would you say are some positives and negatives of being a designer?
I don't know what is positive or negative of being a designer. I am happy of being a designer. You do not have fixed working hours, but you can be creative for 24 hours a day!
Which tools do you use during design? What is inside your toolbox? Such as software, application, hardware, books, sources of inspiration etc.?
I use all kinds of equipment. Paper and pencil, hand tools and machinery as well as modern software such as CAD/CAM an 3D. But from my roots I am a craftsmen and I like the physical way of designing.
How long does it take to design an object from beginning to end?
That is an unanswerable question! There are too many variables effecting a process.
What is the most frequently asked question to you, as a designer?
In terms of my products the most frequently asked question is: how and why dös it work.
What was your most important job experience?
It was a pleasure for me and very impressive to work together with Joseph Walsh.
Who are some of your clients?
Most are private clients with individual and unique pieces. One client is Zepé in Italy.
Do you work as a team, or do you develop your designs yourself?
In my studio I am working by myself, but I like and enjoy it to work in a team.
How can people contact you?
In general people contacting me wie Email. It is also possible to visit me. Everyone is welcome to visit me in my workshop.

Extended Interview with Matthias Scherzinger

Could you please tell us a bit about your design background and education?
After my school leaving examination I decided to train as a furniture maker. I completed my apprenticeship as best of my course. Beside of my daily working life I went for few years every week to a painting school to improve my painting skills. After some time of practice in my apprenticing company I received an scholarship for further and advanced training. This allowed me to go on travels, e.g. NZ, UK and Switzerland with the objective of getting new techniques, how other businesses are working and learning about the culture. After my return I wanted to advance in a creative way in my job without backing out of the job. So I decided to go to university. I started my studies for few years in Interior Architecture in Bavaria, followed by a semester abroad in Furniture Design in Finland followed by an internship in a Design Studio and finally I switched the subject and went for Industrial Design to Switzerland. In 2011, I graduated from university as BA Industrial Design. Afterwards I worked two years as a designer and maker for Joseph Walsh Studio in Ireland in the position Research and Development before I returned to my home in the Black Forest/Germany and established my own label Freudwerk.
What motivates you to design in general, why did you become a designer?
I love to give objects a meaning and a good look. It is a pleasure for me to develop objects that blend into and enrich living environments.
Did you choose to become a designer, or you were forced to become one?
Yes of course it was my choice to become a designer. It was the right decision.
What do you design, what type of designs do you wish to design more of?
I design everything. There is no restriction on works I like to design. I am not a no-person.
What distinguishes between a good designer and a great designer?
A lot of experience and a huge skill set. A person never saying no and bringing everything to the end.
What makes a good design a really good design, how do you evaluate good design?
A really good design is a great design! It has to be fascinating and it needs this special wow-effect. Honesty, pureness and clarity. Less is more.
What is the value of good design? Why should everyone invest in good design?
A good design is an intensive development process combined with an in depth know-how and a passion for details. It is hard to value all this.
What is the dream project you haven’t yet had time to realize?
I do not know. There are so many ideas in my drawer I would like to work on it. But I do not know which one is the dream project, otherwise I would have already begun.
What is your secret recipe of success in design, what is your secret ingredient?
Have not found it yet. It has to come from your inside, but for this you have to spend a lot of energy and you have to work hard.
What is your greatest design, which aspects of that design makes you think it is great?
I am still working on my greatest design. It is not finished yet.
How do you define design, what is design for you?
For me, design is a very high and masterful understanding of aesthetic and function.
Who helped you to reach these heights, who was your biggest supporter?
I did it by myself. But it is nice to have a family in the background.
What helped you to become a great designer?
I don't consider myself a great designer yet. It is a endless ladder, small and steady steps ...
How do you think designers should present their work?
The work should be self-explanatory. I like to show the process from the initial idea about the development to the end product.
What people expect from an esteemed designer such as yourself?
Professionalism, believe in your product, and trust your instinct.
What are you currently working on that you are especially excited about?
Designing is always an exciting process. At the moment I am very excited about because I am working on free forms.
Which design projects gave you the most satisfaction, why?
I was most satisfied when I finished my Stocker. I have won the challenge creating a chair in 8 mm solid wood that is working.
How long does it take you to finalize a design project?
That is an unanswerable question! There are too many variables effecting a process.
When you have a new design project, where do you start?
Notes and sketches. Then it is like being pregnant, step by step grows the idea.
What is the role of technology when you design?
You should be all the time up to date. Technology opens up new ways of doing things.
What kind of design software and equipment do you use in your work?
I use all kinds of equipment. Paper and pencil, hand tools and machinery as well as modern software such as CAD/CAM an 3D. But from my roots I am a craftsmen and I like the physical way of designing.
What is the role of the color, materials and ambient in design?
The interplay between these elements are essential. They connect people and evoke emotions and feelings.
Who is your ideal design partner? Do you believe in co-design?
My ideal design partner has to be complementary, stimulating and motivational.
How did you develop your skills as a master designer?
I am still developing them as I am far from being a master. You have to be ambitious, open minded, curious … repetition ...
How do you feel about all the awards and recognition you had, is it hard to be famous?
I am very proud of it but I think I am not famous. No, it is not hard, but you are having less freetime.
What is your favorite color, place, food, season, thing and brand?
My favorite color is green and black. Forest and mountains in spring and summertime. I do not have a favorite food, thing or brand.
When you were a little child, was it obvious that you would become a great designer?
I do not know, maybe it was already a sign that I played with Lego and wooden sticks.
What do you think about future; what do you see will happen in thousand years from now?
The change is so fast, I just hope we are still here. And I hope the evolution of design is return to the needs of the user instead of continuing to push the technology.

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